Friday, February 6, 2009

New Product Info

Much is going on that is exciting in the product offerings of both road and mountain bikes. This year continues to innovate with many of the current technologies being ridden by the top cyclists in the Tour de France. Sram RED is firmly established as one of the premier road groups. We're developing a good reference base with the new Sram and expect to see even more bike offerings featuring the innovation of this American company.


The road front also forecasts change with Shimano Dura Ace receiving major changes-the first in seven years. Shimano usually sets the benchmark for the industry in terms of performance and availability so expect to see the striking two-tone finish of Dura Ace on the top offerings from the serious road companies. Campagnolo is launching their 75th anniversary with an amazing 11 cogs fit into the rear cluster. The Super Record name is resurrected to top Record in the Campy offerings. More carbon fiber, new Ergo lever shape, and ceramic bearings push this group to new levels of sophistication and yes, expense.


The mountain side of the sport is developing more travel at less weight. Scott will have an offering with 6” of travel at twenty two pounds. Unbelievable, what was once XC race day only weight ranges will become the new norm for comfortable and capable-all day on any trail. We just received the new Shimano XT 29er wheels. Full UST compatibility, center-lock rotors along with Shimano bearing quality point to one of the best 29er wheelsets available at any price.


In just a few short weeks we'll be getting our hands on all of these new goodies first hand. Until then, this means great things for this years offerings. Our major suppliers are warning of 10-20% cost increases across the board for new products. The weaker dollar, fuel charges, and increased manufacturing costs are some of the reasons for this. The $5000.00 bike you've been saving for may be $6000.00 next year! Though availability is fairly slim, remaining '08 bicycles, wheel upgrades, and parts may be a much better option to waiting.


Get ready. The riding is coming soon.

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